ChatGPT’s Bing Web Access vs. WebPilot – The Winner Is!

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chatgpt web access bing vs webpilot

Want web access in ChatGPT? Is the embedded Bing Search or the plugin WebPilot better?

ChatGPT just brought back Bing Search after removing it from the platform this summer. During the Bing sabbatical, I used WebPilot from the ChatGPT plugin store whenever I wanted ChatGPT to use the web. Today, I thought I would compare Bing and WebPilot to see which was better. 

Before I begin, this is not a scientific test – just my “search of the pants” experience with a handful of prompts … I welcome your comments and feedback but understand this is a personal perspective, not a peer-reviewed, double-blind, certified study.

First – let’s test how well each summarizes a web page:

// test prompt #1 //

Summarize this website to create a summary with relevant topical  tags formatted to create a note that hat can be added to Evernote,, Notion, or similar tool. Focus specifically on the services or value that this company/service/product can provide to a business, entrepreneur, or professional.

Website: whitebeardstrategies.com

// end prompt //

How did ChatGPT with WebPilot respond?

**Summary for White Beard Strategies**

**Website:** [whitebeardstrategies.com](https://whitebeardstrategies.com)

**Tags:** Topical Authority, Content Strategy, Business Growth, Online Presence, Consultative Selling

**Value Proposition:**

White Beard Strategies empowers businesses, entrepreneurs, and professionals to establish themselves as leading authorities in their respective niches. They focus on leveraging the power of topical authority to drive inbound leads and grow businesses.

**Services Offered:**

1. **Identify Key Questions:** Uncover the essential questions your target audience is asking on Google.

2. **Create Engaging Content:** Produce written and video content tailored to position you as the expert in your field.

3. **Maximize Reach:** Repurpose content into various formats like press releases, short videos, webinars, podcasts, etc.

4. **Establish Topical Authority:** Enhance your online presence and become the go-to expert in your domain.

**Benefits:**

– **Increased Inbound Leads:** Attract potential clients searching for expertise in your domain.

– **Enhanced Brand Recognition:** Differentiate yourself in a crowded market and be recognized as the leader.

– **Growth Opportunities:** Unlock new avenues for business expansion and partnerships.

**Contact:**

– **Email:** leapahead@whitebeardstrategies.com

– **Phone:** 616-520-8065

– [Book a Free Discovery Call](https://whitebeardstrategies.com/#discovery)

This note is formatted for tools like Evernote, Notion, etc., and focuses on the value White Beard Strategies can provide to businesses, entrepreneurs, and professionals.

How did ChatGPT, with its native Browse with Bing search, respond?

Title: White Beard Strategies Services Summary

Tags: #OnlinePresence #ConsultativeSelling #ContentCreation #TopicalAuthority

– Empowers businesses to establish online authority via strategic content creation.

– Identifies key audience queries and creates engaging written/video content.

– Maximizes reach by repurposing content across various platforms.

– Aids in establishing topical authority, enhancing brand recognition, and unlocking growth opportunities.

– Offers a free Topical Authority Content Map to start the journey towards becoming a recognized expert in your niche. 

[Source: White Beard Strategies](https://whitebeardstrategies.com)


Both were accurate. I believe WebPilot provided a superior response.

WebPilot: 1

Browse with Bing: 0


// test prompt #2 //

Review the article at this link and provide me with an executive summary including the key points I should know as an entrepreneur wanting to improve my company marketing.

Link: https://jonathanmast.com/short-form-video-content-the-ultimate-guide/

// end prompt //

How did ChatGPT with WebPilot respond?

**Executive Summary: Short-Form Video Content – The Ultimate Guide**

**Understanding the Power of Short-Form Video Content:**

– Short-form video content has emerged as a potent tool for audience engagement due to the rise of social media and the ubiquity of mobile devices.

– These videos are brief, making them highly shareable and capable of reaching a broader audience beyond the initial target.

– The key to success lies in their ability to convey a message within seconds, tapping into the short attention spans of today’s digital consumers.

– They offer a personal connection, evoking strong emotions through humor, storytelling, or relatable experiences.

**Key Takeaways:**

1. **Brevity is Power:** Short-form videos are ideal for today’s short attention spans, delivering information concisely.

2. **Potential for Virality:** Their short duration makes them highly shareable, leading to increased brand exposure.

3. **Emotional Connection:** These videos can evoke emotions and create captivating narratives in mere seconds.

4. **Audience Targeting:** Identifying and tailoring content to the target audience is vital.

5. **Platform Selection:** Choose platforms where the target audience is most active, such as TikTok, Instagram Reels, or YouTube Shorts.

6. **Essential Elements:** Captivating hooks, effective storytelling, creative visuals, and clear calls to action are crucial.

7. **Mobile Optimization:** Ensure videos are optimized for mobile viewing.

8. **Performance Metrics:** Analyzing metrics like view count and engagement rate is essential to measure success and refine strategies.

9. **Collaboration Boost:** Partnering with influencers can enhance reach and relevance.

**Recommendations for Entrepreneurs:**

– **Embrace the Format:** Given the effectiveness of short-form videos in capturing attention, entrepreneurs should consider incorporating them into their marketing strategies.

– **Focus on Quality:** Ensure the content is of high quality, both visually and in terms of the message.

– **Engage with Influencers:** Collaborate with influencers in your industry to tap into their audience and enhance credibility.

– **Stay Updated:** With the digital landscape constantly evolving, it’s crucial to stay updated with the latest trends and innovations in short-form video content.

In conclusion, short-form video content offers a promising avenue for entrepreneurs to enhance their marketing efforts, connect with their audience on a deeper level, and stay relevant in the fast-paced digital world.

How did ChatGPT, with its native Browse with Bing search, respond?

The article emphasizes the efficacy of short-form videos for quick audience engagement and potential virality, especially given today’s brief attention spans. It highlights the importance of identifying target audiences, selecting appropriate platforms like TikTok or Instagram Reels, and crafting compelling content with clear calls to action. Other recommendations include mobile optimization, performance analysis for strategy refinement, influencer collaborations, and exploring future trends like interactivity and VR/AR in short-form video content.


Both were accurate. I believe WebPilot provided a significantly superior response.

WebPilot: 2

Browse with Bing: 0


// test prompt #3 //

Review the article at this link and provide me with an executive summary including the key points I should know as a business owner wanting to understand how AI will impact my business and industry.

Link: https://www.dazeddigital.com/art-photography/article/60977/1/authorship-mean-ai-art-theatre-opera-spatial-spiral-town-hollywood-strike

// end prompt //

How did ChatGPT with WebPilot respond?

**Executive Summary: AI’s Impact on Creative Authorship**

1. **AI’s Role in Artistic Creation**: The article discusses the evolving role of AI in the creative fields, highlighting an instance where an artist named Jason Allen won an art competition with a piece created using a generative AI program. However, the US Copyright Office Review Board later ruled that the artwork couldn’t be copyrighted due to its AI origins.

2. **Redefining Human Authorship**: The legal system is grappling with the definition of human authorship in the age of AI. There have been instances where AI-assisted artists and creators have faced challenges in copyrighting their AI-generated works, emphasizing the need to redefine human creativity and originality.

3. **AI in Music**: Musicians are divided on the use of AI. Some embrace it as a cutting-edge tool, while others oppose its use, fearing the rise of AI-generated music and its potential impact on emerging artists.

4. **Literary Authorship Concerns**: Prominent writers have raised concerns about AI scraping their copyrighted works for training, which could lead to AI models imitating or building upon their original creations.

5. **Hollywood’s Stance on AI**: The Hollywood screenwriters’ strike highlighted concerns about AI authorship, leading to an agreement that AI-generated content would not be considered literary material.

6. **The Turing Test for AI Art**: AI-generated artworks are becoming increasingly sophisticated, with some believing that certain pieces have passed the Turing test, indicating their indistinguishability from human-created art.

7. **Future Implications**: As AI continues to advance in the creative fields, traditional arguments against AI’s originality are diminishing. This poses challenges for entities responsible for defining creative authorship, especially as AI-generated content becomes more prevalent.

**Key Takeaways for Business Owners**:

– AI is rapidly transforming the creative landscape, challenging traditional notions of authorship and originality.

– Legal and copyright systems need to adapt to the evolving role of AI in artistic creation.

– Business owners should be aware of the potential implications of AI on their industries, especially if they operate in creative fields.

How did ChatGPT, with its native Browse with Bing search, respond?

The article discusses AI’s impact on authorship in creative fields. Key points include a case where an AI-generated artwork won a competition but faced copyright issues, legal battles surrounding AI authorship, the division among musicians regarding AI’s role, AI’s threat to human artists illustrated by a lawsuit against OpenAI, and a recent AI-generated artwork challenging perceptions of AI’s creative capabilities.


Both were accurate. I believe WebPilot provided a significantly superior response.

WebPilot: 3

Browse with Bing: 0


And the winner is WebPilot!

Based on my simple tests, I think ChatGPT with WebPilot provides much better results. I’d welcome your feedback. What do you think? 

Frequently Asked Questions (FAQ’s)

Q: What was the goal of this blog post?

A: The goal was to compare ChatGPT’s responses when using the WebPilot plugin vs. its native Bing search feature for various prompts requiring web research.

Q: How did the author test ChatGPT’s capabilities?

A: The author provided 3 test prompts to ChatGPT, once using WebPilot and once using Bing Search. The prompts required summarizing a website and two articles.

Q: What were the key findings from the tests?

A: Overall, the author found ChatGPT with WebPilot provided superior, more detailed responses compared to Bing search. In all three tests, WebPilot scored higher in terms of accuracy and depth of summary.

Q: What criteria did the author use to evaluate the responses?

A: The main criteria were accuracy, depth of summary, inclusion of key details, and overall usefulness of the summary for the intended purpose.

Q: What platforms and tools were compared?

A: The post compared ChatGPT’s Bing search capability to the third-party WebPilot plugin available on ChatGPT’s plugin store.

Q: What limitations did the author highlight for this comparison?

A: The author noted this was not a scientific study and was based on a small number of test prompts. More rigorous testing would be needed for definitive conclusions.

Q: What was the overall recommendation from the tests?

A: Based on the limited testing, the author recommended WebPilot over ChatGPT’s native Bing search for use cases requiring web research and summarization.

Q: Are there any key caveats readers should keep in mind?

A: Yes, given the limited scope, readers should avoid generalizing these findings too broadly without more extensive testing. The results reflect one person’s experience with a handful of prompts.